About Base Hit Marketing

Honest SEO, steady progress, lasting impact.

Base Hit Marketing was never built around big promises or flashy trends. It was built around something simpler - the belief that steady, consistent effort wins the long game. The same way base hits win ball games.

I’m Stephen Vernon, the founder of Base Hit. I help local businesses, agencies, and marketing teams make sense of SEO - so they can see what’s really happening, know where their money’s going, and grow with confidence.

Stephen Vernon founder of Base Hit animated

How it all started

I never planned on starting an agency. I was working in marketing leadership - CMO, COO, CEO - moving from one challenge to the next, helping companies grow and steady their operations. Along the way, I discovered that what I loved most wasn’t just marketing, but the problem-solving behind SEO.

SEO scratched two itches for me - competitiveness and clarity. It’s measurable. It rewards consistency. It’s the craft of doing small things right over and over until the scoreboard changes. That became the heartbeat of Base Hit.

What Base Hit stands for

This isn’t a churn-and-burn marketing shop. I don’t believe in locking people into long contracts or selling what doesn’t serve them.
Instead, I built Base Hit to reflect what I value most:

Integrity before income

Do what’s right, even when it’s slower or harder.

Clarity over complexity

Explain things in plain language, share the data, and empower people to understand their own marketing.

Consistency over flash

Good SEO isn’t magic; it’s showing up and doing the work month after month.

These principles shape every audit, every meeting, and every recommendation I give.

More than marketing

Rooted in Faith

When I’m not deep in analytics or Google Search Console, I’m usually with my wife and kids - playing board games, running around outside, or sneaking in a game of basketball or pickleball (baseball still wins in my heart, but it’s hard to find 18 guys).

Our weeks revolve around church, rest, and time together. My faith anchors everything I do. I report first to my Lord and Savior, and Base Hit is one of the ways I get to live that out - serving people with integrity, clarity, and care.

My mission is simple:

Serve
clients

with honesty and excellence.

Serve
my family

with time and presence.

Serve
God

through the way I work.

The bigger vision

I want Base Hit to create impact beyond marketing metrics.

That means building a business that gives back - financially, through our church and nonprofits, and practically, by volunteering in our community. My long-term goal is for every SEO audit or project we complete to directly fund a day of giving.

Growth is good. But impact is better.

Core Values

Clarity

Cut through the noise. We make SEO simpler, smarter, and easier to understand.

Craft

Your business appears in Maps and search results when customers are looking - not buried pages deep.

Empowerment

Don’t just deliver - equip. Our clients learn what’s happening and why.

Integrity

Say what we mean. Do what’s right. That’s how trust is built.

Let’s build something steady.

If you’re ready to take the guesswork out of SEO — to build steady, consistent growth instead of chasing the next trend - I’d love to connect.